“We have to admit that Vinçon is a slow company. A little review of its history shows us that what others achieve in a short time, for us is takes longer. Our arrival to Madrid has not been an exception. ”
These words were the prologue to the presentation of the Madrid store, with the irony that characterizes the Amat family, and that together with others, explained the avatars that they had to overcome since back in the eighties they planned to open a store in that city: “We even thought that Madrid did not love us, until one day we decided to classify our client file by cities and we discovered with surprise that many of them were from Madrid.”
With tenacity and enthusiasm they managed to settle in a place that fully satisfied their wishes. It was a protected building in the Salamanca district that, despite its dilapidated state, won over the Amat’s heart. It had been the headquarters of a silverware factory until 1995 and the building was located inside an apple courtyard, on the Castelló street. The dream of Vinçon’s managers to present their offer in Madrid was fulfilled, just like in Barcelona, within the framework of a historic building, in order to show a vision of design through the architectural legacy. The perfect match.
As in London, Paris or New York, the industrial buildings of the historic center of Madrid had become commercial spaces. Vinçon gave a new life to the place, and he did it with the best professionals and a result everyone praised.
Vinçon Madrid was an open, accessible and practical store, where the public could see and buy or simply catch up on new products created for the home. Throughout his career, Vinçon received in 1996 the National Design Award.
The industrial unit, the last one of the original set, was built in 1920 according to the architect Gonzalo Aguado’s project and is only visible from Castelló or Jorge Juan streets.
At the beginning of the century, the factory began to produce its own electrical energy that was even distributed throughout the area, until later this service was transferred to Madrid’s Electrical Union Company. The Madrid City Council declared this building of local interest.