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A Vinçon project run by Fernando Amat.

Lorenzo Fluxá and Fernando Amat, the creators of Camper and Vinçon respectively, spent 15 years talking about creating a hotel which would be different to the rest. And the moment comes when the first, desirably wants to welcome new business prospects with his own brand but within margin of the manufacturing of shoes, finds a building in a unique street, the most visited street between Ramblas and the MACBA. It can't be any other city than Barcelona, where a magical, multicultural, multiracial, avant-gardist and traditional flux, makes it the ideal place to situate the first hotel.